Monday, June 23, 2014

Nintendo Kids Corner at E3 2014: Feels like she's livin' a Teenage Dream

We were lucky enough to attend E3 this year as guests of Nintendo, and even though the event was called Kids Corner my 15-year-old was crazy excited to attend. She'd been wanting to check out this mythical gaming mecca for years (attendees have to be at least 17 and affiliated with the industry) so just getting to set foot inside was a dream come true.

Also, she's been a gamer for years and the only system we've owned is Nintendo, so it was sort of like the mothership calling her home (cue the five-note sequence from 'Close Encounters Of The Third Kind'!

Talk about standing out in a crowd
With the majority of marketing aimed at young kids and their parents, it's great to see brands paying attention to the teen market who – hello – make many buying decisions on their own, have their own money to spend, and maniacally share information with their friends via social media. Know any five-year-olds who have a Tumblr, Twitter, Vine, SnapChat, Instagram and Facebook account? I DIDN'T THINK SO.

Plus, teens do things like this without your help:

And who would've thought that with an entire convention center filled with teen boys and costumed video characters, the people she was most excited to see were these guys:

Reggie Fils-Aimé, President and CEO of Nintendo (who knew he was like a rockstar for hipster gamers?)

Tsunekazu Ishihara, CEO of the Pokémon company (standing here with his faithful employee.)

And then there was this holy-grail, meta moment - when she got to play Mario Maker with the creator of Mario (as well as Donkey Kong and Zelda), Shigeru Miyamoto! For us older folks who have a hard time grasping the enormity of this, imagine playing Operation with Milton Bradley himself.

Okay, Mr. Miyamoto – I'mma let you win.
Along with meeting all these gaming celebs, all the kids (and parents) got a chance to play a bunch of the newest Nintendo games that are about to be released. One of my daughter's favorites: Pokémon Art Academy, that teaches you how to draw all of your favorite Pokémon. Brilliant new video game, or genius method of scoping out future Nintendo employees? My kid's on board either way.

Then there was probably the highlight of her day - getting the chance to play the new Super Smash Bros. on the humongous screen at the Nintendo booth - and then winning a medal! She said, and I quote, "Best thing that's ever happened to me, and totally going on my college resumé."

Crushing you.
And if you doubt how seriously people take this game, check out this guy's attire:

Another game that we both loved: Splatoon, that lets you use giant water guns to mark your turf and do battle. I liked that there was an aggressive way to play the game (taking down your opponents) and a passive way (marking your territory with your paint color.) I chose the passive way, because I'm a lover not a fighter (and because I have terrible aim and suck at shooting games.)

Not to take away its street cred, but this game is mom-approved.
I could go on, but I don't want to spoil the excitement for when these games hit the streets and you get to experience them for yourself. Here are the upcoming games, and their release dates. Get your satin robes ready, people.

Splatoon – 2015
Mario Maker – 2015
Pokémon Art Academy – October 2014
New Super Smash Bros. – October 2014
Mario Party 10 – 2015
Fossil Fighters Frontier – 2015
Mario vs Donkey Kong – 2015
Kirby and the Rainbow Curse – 2015
Captain Toad Treasure Tracker – 2014
Yoshi’s Woolly World – 2015
. . . . . . . . . . . . . . . . . .

I participated in the Nintendo Kids Corner event at E3 2014 as an invited guest of Nintendo. I received free product and access to the event, but was not otherwise compensated. All opinions, blurry photography and corny captions are my own.
 . . . . . . . . . . . . . . . . . .

Pin It

1 comment:

  1. I loved this post and living vicariously through all this! My kids, especially my 8-year-old, would have been in heaven!


Related Posts with Thumbnails